Hidden Gems: Lesser-Known Areas in Alicante Costa Blanca for Property Investment

The Costa Blanca, with its stunning Mediterranean coastline, is undoubtedly one of Spain’s most popular destinations for property investment. While cities like Alicante and Benidorm receive a lot of attention, there are hidden gems waiting to be discovered by savvy investors. In this article, we’ll explore some lesser-known areas along the Costa Blanca that offer excellent opportunities for property investment. 🌴🏡

Alicante Costa Blanca – More Than Meets the Eye

When most people think of the Costa Blanca, they envision bustling beaches and lively tourist spots. However, beyond the tourist hotspots lie charming, tranquil areas with great potential for property investment. Let’s dive into these hidden gems, where you can find beauty, culture, and investment opportunities.

Altea – The Artist’s Paradise

🎨 Art and Architecture: Altea, often referred to as the “Artist’s Paradise,” is known for its picturesque streets adorned with white-washed houses and vibrant bougainvillea. The town is a haven for artists, and its Old Town boasts a myriad of art galleries and studios.

🏖️ Beaches: Altea’s coast offers some of the most beautiful beaches along the Costa Blanca, and they are much quieter than those in bigger cities. Playa de la Roda and Playa de Cap Negret are perfect for a peaceful day by the sea.

🏰 Historical Charm: The town is rich in history, and its old quarter is a maze of cobbled streets leading up to the iconic blue-domed church of Nuestra Señora del Consuelo.

Investment Potential: Altea’s unique charm and proximity to the sea make it an attractive location for property investment. You can find a range of villas and apartments offering excellent rental income potential.

Jávea – Nature’s Oasis

🏞️ Natural Beauty: Jávea, also known as Xàbia, boasts a stunning natural landscape. The Montgó Massif, a mountain that stands sentinel over the town, offers numerous hiking trails and breathtaking views.

🏝️ Beaches and Coves: Jávea is home to some of the most pristine beaches and coves on the Costa Blanca. Cala Granadella and Playa del Arenal are perfect spots for relaxation and water sports.

🍊 Authentic Spanish Life: Unlike some of the more touristy areas, Jávea maintains its Spanish authenticity. The Old Town, with its historic architecture and local markets, exudes traditional charm.

Investment Potential: The combination of natural beauty and authenticity makes Jávea an ideal place for property investment. Look for villas or apartments with views of the Montgó and proximity to the beach.

Moraira – Tranquil Elegance

⛵ Marina and Yacht Club: Moraira is known for its upscale marina and yacht club, making it a popular destination for sailing enthusiasts. You’ll find a range of luxury properties along the coastline.

🌅 Sunset Views: The town’s elevated position on the Costa Blanca allows for breathtaking sunset views over the Mediterranean, making it a favorite spot for evening strolls.

🍷 Wine Culture: Moraira’s surrounding region, Teulada-Moraira, is known for its vineyards and wine production. Enjoy local wines and gastronomy at the town’s many restaurants.

Investment Potential: Moraira’s reputation as a luxury destination presents opportunities for high-end property investments. Seek out villas with sea views and proximity to the marina.

Villajoyosa – The Colorful Jewel

🍫 Chocolate and History: Villajoyosa is famous for its chocolate industry, and you can visit the Valor Chocolate Museum to learn about its sweet history. The town’s colorful houses along the beachfront are a sight to behold.

🏊 Beaches: Playa Centro and Playa Paraiso are beautiful and less crowded compared to neighboring beaches. The crystal-clear waters are perfect for swimming and water sports.

🌈 Vibrant Festivals: Villajoyosa hosts colorful and lively festivals throughout the year. The Moors and Christians Festival is a highlight, featuring grand parades and elaborate costumes.

Investment Potential: Property prices in Villajoyosa are relatively lower than in other Costa Blanca towns, making it an affordable option for investors. Look for apartments near the beach and town center.


The Costa Blanca is not just about the well-known tourist destinations; it’s a treasure trove of hidden gems awaiting discovery. Altea, Jávea, Moraira, and Villajoyosa offer unique charms, natural beauty, and investment potential. Whether you seek an artistic haven, a natural oasis, a tranquil escape, or a colorful beachfront, these lesser-known areas have it all. Consider these hidden gems for your next property investment venture along the enchanting Costa Blanca. 🌅🏝️🏡